A s i m p l i f i e d b a n k i n g e x p e r i e n c e

f o r i n d i v i d u a l s a n d p r o f e s s i o n a l s

The Attijariwafa bank group has enhanced

its digital of fering with new solutions

designed to make everyday life easier

for its customers, both individuals and

professionals.

The Attijariwafa bank group has enhanced its

digital of fer with new solutions designed to

make everyday life easier for its customers, both

individuals and professionals.

Among the f lagship innovations, the launch of

Google Pay and the accelerated rollout of Apple

Pay respond to the growing demand for mobile

payments, capitalizing on globally successful

payment methods. These solutions enable

contactless transactions to be carried out simply,

quickly and securely, directly from a smartphone.

In line with this drive to modernize services, the

new Attijari Mobile app further enhances customer

autonomy. It allows them to manage all their

banking operations-account viewing, transfers, bill

payments—at any time and in complete security.

It also provides access to products and services

that meet customers' f inancial needs (day-to-

day banking, local and international payment

management loans savings and investment

The Group has also redesigned the mortgage

f inancing process Thanks to a fully digitalized

system customers can now apply for a loan online

track the progress of their application remotely

and benef it from faster processing while still

receiving support from an advisor

True to its civic mission, the Attijariwafa bank

group has strengthened its social commitment

through several solidarity initiatives, supporting

national programs for households in precarious

situations.

As part of the implementation of direct

social assistance measures rolled out by the

Government, the Group launched the Tadamoun

of fer, designed to facilitate the distribution of

f inancial support to the most vulnerable families,

thereby helping to improve their living conditions.

In addition, it supports the Daam Sakan program,

a public housing assistance program that enables

low-income households to become homeowners

through a subsidy of up to MAD 100,000,

depending on the value of the property.

The Group has also launched a communication

campaign around its Amane inclusive insurance

products, with the aim of promoting their

accessibility and raising awareness of the benef its

they bring to vulnerable populations. This initiative

is based on a multi-channel strategy to reach

a wide audience and strengthen the culture of

f inancial protection for all

Launch of a co-branded card

with Royal Air Maroc enabling

cardholders to earn Safar Flyer

miles on every transaction, giving

access to a number of exclusive

benef its, such as free tickets and

privileged access to VIP lounges.

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