Since 2009, Attijariwafa bank Foundation, in collaboration with the

Regional Academy of Education and Training (AREF) of the Casablanca-Settat

Region, has created “Académie des arts”. This is a programme designed

to educate and introduce young people to the arts, and to cultivate their

creativity. To this end, the “Académie des arts” continually identifies the

most promising young artists and offers them tailor-made support.

The “Académie des arts” offers a two-year training programme focusing

on 3 major disciplines: visual expression, multimedia and writing, each

supervised by renowned professionals. This pedagogical programme

encourages students to question issues linked to their environment and

citizenship through artistic reflection and creation.

Produced by Chouaïb CHOUKAÏRI

2 000

200

36

12

students sponsored

applications

cities

regions of the Kingdom

12winners

With classes taking place in the Actua art space, students

are immersed in works from the Group's collection. And to

sharpen their artistic skills, cultural outings, film screenings

and debates are organized.

At the end of the cycle, an exhibition is organized to showcase

the most relevant achievements, offering young talent visibility

and the opportunity to connect with the professional world.

With this initiative, Attijariwafa bank Foundation continues to

strengthen its commitment to artistic education and the

promotion of culture among new generations.

A celebration of

art and culture

Annual report

2023

Attijariwafa bank

71

A CULTURAL IMMERSION AND ARTISTIC

EXPLORATION

A MELTING POT OF CREATIVITY AND CITIZENSHIP

In 2023, Attijariwafa bank Foundation celebrated contemporary

art with an original exhibition of works nominated in the

national Imaginetaville imagine your city art competition

This competition dedicated to digital arts invited young artists

to imagine and represent their cities real or fictional

The competition attracted a great deal of interest testifying

to the wealth of artistic talent in the country A jury of experts

carefully selected 12 winners and awarded 6 special mentions

in recognition of their creativity and originality

The exhibition also included a cultural mediation programme

incorporating virtual reality to welcome a wide range of

visitors including schools associations and partners This

initiative provided a platform for exchange and discovery

underlining the Foundations commitment to promoting

contemporary artistic creation and enriching the cultural

landscape

A HYMN TO CONTEMPORARY ARTISTIC

CREATION