Innovative Group
FOSTERING TRANSFORMATION
THROUGH INNOVATION
Digital transformation is not just a growth driver for Attijariwafa bank, it is at the core of the
Group's forward-looking vision, embodied in its @mbitions 2025 strategic plan.
Given the pace of change in the world, innovation is not only a competitive advantage, but
also a prerequisite for meeting evolving customer needs and capitalising on growth
opportunities in an increasingly complex market.
With this conviction, Attijariwafa bank group is pushing beyond traditional solutions to
create the financial services of tomorrow.
Accordingly, the Group is keen to collaborate with the best partners, be they disruptive
start-ups, major technology companies or specialists in new niches, in order to co-construct
cutting-edge solutions able to address current and future challenges, while providing a
customer experience that matches the finest international standards.
Over
240 start-ups
assisted
Global Finance
Best Innovation Lab
Attijariwafa bank among the world’s best
financial innovation labs
Annual report
2023
Attijariwafa bank
37